Business Card Books

BusinessCardIt is often taken for granted in our modern business world that one of the simplest and most valuable assets a professional can have is a well-made business card. In some regards, this has been the case for quite some time. Business cards have been in use since at least the 17th Century. What began as a method for wealthy aristocrats to announce their arrival in local towns evolved into a formal way for middle class people – using “social cards” – to formally introduce themselves while paying a house visit.  Continue reading

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5 Effective Ways to Get Good Book Reviews

1. Find your ideal reviewer: Professionals

If you want a book blogger or an article writer to review your book, make sure they are the right reader for you.  Research reviewers who read your niche and love it.  Reviewers who don’t enjoy certain levels of romance, language, suspense, or nature details, etc., are going to have a hard time giving 5-stars to a book that is out of their comfort zone.  Start off with the best chances for a great review by finding the most ideal readers.  Example (and more tips!):  The Examiner is one place self-publishers can find professional reviewers and one reviewer gives tips on how to get in her column here.  Don’t forget to follow their review policies!  Continue reading

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